The TL;DR

• The Genesys security replaced checkbox training with modern, short-form briefings that more closely resembles social media content
• Engagement increased immediately, even after failed simulations
• Employees reporting suspicious activity rose by double digits
• Upon a request from incident response, the team delivered custom, threat-specific training in about a day using Fable

Traditional security awareness training often feels like a checkbox—something employees rush through and quickly forget. In this customer testimonial video, the Genesys security team shares how they set out to change that dynamic, using Fable to deliver crisp, short-form training that mirrors the content employees already engage with on platforms like TikTok and Instagram Reels. Featuring insights from Marlene Galvan, Portfolio Coordinator and Security Awareness Lead, and Jonathan Chow, CISO, the video explores what happened after Genesys moved away from traditional, long-form training and adopted a more modern, human approach to security awareness. The shift in employee response was immediate. Engagement increased, and for the first time, employees began offering positive feedback, even after failing a simulation. Instead of frustration or embarrassment, many appreciated the briefings for being short, relevant, and delivered in a positive, non-punitive tone. That engagement quickly translated into measurable results. Genesys saw double-digit percentage point increases in employees reporting suspicious activity—one of the clearest indicators of an effective security awareness program. Not long after launch, the incident response team proactively requested a targeted phishing training video for a specific threat. Using Fable, Genesys delivered a custom video in about a day, tailored precisely to the behavior they needed to change. The video also highlights how Fable’s AI-powered platform enables rapid, flexible content creation, including company-specific details, custom graphics, and topic-focused messaging that feels relevant rather than generic. By prioritizing short, targeted content, Genesys found that security awareness became easier to absorb, and far more likely to stick. As the team puts it, Fable helps make the “medicine go down easier.” Finally, Marlene and Jonathan emphasize the partnership itself as a key factor in their success. Rather than a traditional vendor relationship, the Fable team operates as an extension of Genesys’s internal crew, collaborating, exchanging ideas, and working toward a shared mission. The result is a security awareness program that doesn’t just reduce risk, but actively strengthens security culture across the organization.

https://youtu.be/8REVeEygqkU